SEO

Organic search engine optimization is not an instant service that will magically enhance your websites ranking on search engine like Google, Yahoo, and Bing. Real SEO takes time and a continuous effort to maintain.

Organic SEO is the process of making your website rank high in the natural (non-paid) area of search results. Having your website Rank high within organic search results will drive more quality visitors to your website. Research shows that these natural search listings are clicked more often than the paid search listings making it crucial that businesses optimize their websites for the best search placement.

There are hundreds of factors that determine where and how your website ranks on natural search results. Some of the most consistent and basic factors include:

Title Tags  –  Good title tags have long been acknowledged as one of the sole most significant on page SEO rudiments of any web page.  What makes a good title tag?  A good quality title tag precise to each individual page is enormously essential.  Beyond that, having your ‘important terms’ appear near the beginning in your title tag also has a noteworthy impact.

Anchor Text – Anchor text is the visible text of a link.  Having incoming links is the dominant number one search factor but not all links are created equally.  Say you have people linking to your page about SEO.  If the text in their content reads “Rank Higher On Search Engines With This Tip!” it makes a huge difference in which words they link to your page.  If they link the words ‘SEO’ or ‘SEO Service’, it’s going to do you a lot better.

This is imperative to keep in mind with your personal internal linking as well.  steer clear of using generic, nondescript terms like ‘home’ and ‘here’ and ‘Click Here’ when you link to your own pages.

Quantity of Domains Linking -  This one is attention-grabbing.  if you have 10,000 inbound links and your competitor only has 7,000 inbound links but still seems to outrank you constantly, this might be the reason.  Number of links is vital, but the number of unique domains those links are coming from is also extremely important. 

H1 Tags -  A few years ago, making use of H1 and H2 tags on selected areas of your HTML code kind of came into fashion. The basis was the search engine spiders interpreted H1 tags as a indicator that ‘hey, this text is important because it’s bigger’.  Of course the explosion of .css meant that you could throw H1 tags pretty much anywhere and everywhere on your page and just take care of how things looked to people with style sheets.

Keyword Density - This one might astonish you a little bit.  Keyword density is kind of a joke.  It is in fact NOT attractive to work 500 instances of your target keyword into the text of your target page.

If your page is about Blue Beach Widgets, you have Blue Beach Widgets in your title and you have pages linking to your blue beach widgets page with the terms ‘blue beach widgets’ in the anchor text THAT is good.  This does not mean DO NOT se your keyword in the body of your text and content, just don’t over do it on purpose.

Remember these are simply basic factors and only account for a micro fraction of all the factors that exist. Search Engine Optimization is a very complex process and if you are a website owner that wants serious SEO results, it may be a wise choice to consult with an Search Engine Marketing firm for more extensive services. 

Google Inc.’s methods for recommending websites are being reviewed by Texas’ attorney general in an investigation fueled by complaints that the company has abused its influence as the Internet’s foremost search engine.

The antitrust inquiry disclosed by Google late Friday is just the most recent sign of the escalating examination facing the company as it enters its teenage years. Since its beginning in a Silicon Valley garage 12 years ago, Google has gone from a quirky startup to one of the world’s most powerful businesses with annual revenue approaching $30 billion (That’s $30,000,000,000.00).

Numerous lawsuits filed in the U.S. also have alleged Google’s search formula is unfair. Google believes Abbott is the first state attorney general to open an antitrust review into the issue.

“We look forward to answering (Abbott’s) questions because we’re confident that Google operates in the best interests of our users,” Don Harrison, Google’s deputy general counsel, wrote in a Friday blog post.

Harrison said that Abbott has asked Google for information about a number of companies, including: Foundem, an online shopping comparison site in Britain; SourceTool, which runs an e-commerce site catering to businesses; and MyTriggers, another shopping comparison site.

So if I read this news article right someone is complaining that Google does not rank them higher than their competition? Maybe these companies should sink their revenue in to more productive channels like ADVERTISING! Google should not be bothered by companies bitching about where they rank. If you want to rank higher or be seen by more internet users, do what everyone else has to do, SEO , SEM, Advertise, Marketing, and so on. Just because these businesses already have staggering revenue they think that complaining t their states Attorney office will help? Or is this just a PR stunt by the Attorneys and States to get some PR?

Recently Google changed it’s long time policy on only allowing 2 links from a single domain name to appear in the top search results. This is good news for Reputation Management Companies and Big Brands.

In fact, Google is giving some company keywords a whole lot of first page real estate. A search for “apple” pops up 6 pages from the apple.com site.

This change will help brands and reputation management firms control what is shown on the first page of Google results.

Andy Beal Told Me: http://www.marketingpilgrim.com/2010/08/google-reputation-management-just-got-easier.html 

We have compiled a list of the top Reputation Management Firms for 2010. The Reputation Management companies listed below were selected because of their online popularity, realistic insight on the reputation management process, pricing, knowledge of SEO, and Age.

There are dozens of Reputation Management Services online and we have sifted through the internet to find the top firms. We have not personally used these companies and can not vouch for how effective they are, we have simply done some due diligence and decided these companies are worth looking in to. We had the opportunity to speak with most of the firms listed below.

Company Name: ReputationDefender.com – Reputation Defender

Description: Reputation Defender offers online privacy and reputation protection. They also have a service called MyChild that monitors your child’s activity on Social Networks; Reputation Defender does not seem to offer very aggressive reputation management services that are geared toward burying negative information.

Reputation Defender first showed up online Dec. 2006

Why: Reputation Defender makes the list because of their popularity and media presence. They have done an amazing job of branding their name as one of the top dogs in the reputation management industry.

Where: http://www.reputationdefender.com – Write a review about them.

Company Name: ReputationArmor.com – Reputation Armor

Description: Reputation Armor is a technically savvy reputation management company that was first found online in 2007. Reputation Armor specializes in helping businesses and people bury bad links about their names on search engines. They do not have some of the bells and whistles that some reputation management companies have, but they get the job done. Reputation Armor also displays a very strong knowledge of the SEO process and has a very strong organic presence on search engines and the blogger community. 

Reputation Armor first showed up online Dec. 2007

Why: Reputation Armor makes the list because of their popularity and search engine knowledge. They have done a great job of promoting their company as one of the top search engine reputation management firms. Reputation Armor shares a lot of valuable information with their blog readers through their own network of reputation management blogs.

Where: http://www.ReputationArmor.com  –  Write a review about them.

Company: ReputationManagementKings.com – Reputation Management Kings

Description: Reputation Management Kings is a web marketing company with vast experience in SEO and internet Reputation Management. Reputation Management Kings counts with three integral and high-skilled Reputation Management teams: Content creators, SEO professionals and manual submission experts.

ReputationManagementKings.com first showed up online Sept. 2009

Why: Reputation Management Kings was selected because they have a strong organic search engine presence and they seem to know a lot about the SEO process. They share a lot of details within their company blogs.

Where: http://www.ReputationManagementKings.com   –  Write a review about them.

Company: ReputationFriendly.com – Reputation Friendly

Description: ReputationFriendly.com is somewhat of a newer brand in the reputation management industry. The company maintains a strong SE presence and offers one of the most affordable true reputation management services. We spoke with Andrew from this firm and his knowledge alone is worth their monthly service fee. ReputationFriendly.com is a very search engine savvy firm that relies on their strong knowledge of Google’s algorithms to leverage search results in their clients favor.

ReputationFriendly.com first showed up online in 2009

Why: ReputationFrienly.com was selected because they have a strong organic search engine presence and they go above and beyond when it comes to search engine optimization knowledge. They display a no nonsense approach to the reputation management process. ReputationFriendly.com was also selected because they offer an affordable solution that smaller businesses and individuals can afford.

Where: http://www.ReputationFriendly.com    –  Write a review about them.

Do you know of a great reputation management firm? Comment below with their name and we might write about them in the near future.

With so many people jumping in the SEO industry it can be hard to find prospects that are ready to sign up for your SEO services. A new company called SEOBuyers.com has a solution, SEO Leads!

SEOBuyers.com combs the internet in search of fresh SEO prospects that are shopping for SEO Services and drives them to landing pages to funnel leads to their clients.

An SEO Lead is basically the contact details of a business that is looking for an SEO company to sign-up with. SEOBuyers.com generates hundreds of leads per week of businesses that are actively looking for SEO services.

Buying SEO leads can save you money and make you money. Finding SEO customers can be quite expensive in today’s aggressive and highly competitive SEO industry. On average an SEO firm can spend $5,000-$25,000 per month on Google PPC ads and maybe turn a sale. The average cost per click for the keyword SEO on Google PPC is $15.00! 100 Visitors to your website would cost $1500.00 on Google PPC and you still have to convert that cold visitor in to a sale or just a lead that will contact you.

I have seen many SEO companies that were great go out of business due to lack of advertising funds and poor performing PPC ads. You must get them on the phone to sell them real SEO services. The average cost to get a client on the Phone for SEO is $150.00 if you are running paid ads.

With SEO leads you can buy new clients! Why spend thousands on Ads to hopefully get new clients on the phone to sign-up , when you an spend a few hundred on SEO leads that are guaranteed to talk to you and are actively looking for a service that your provide..

SEO Leads are hot right now and hundreds of SEO firms buy leads from SEOBuyers.com currently. For more details on SEO Leads, Visit SEOBuyers.com online and see what they have to offer.

Here is a list of 125 Social Bookmarking sites worth looking in to. Each site carries a decent PageRank and is crawled by Google frequently. Happy link building! If you have a nice one to share leave a comment. Do us a favor and add this post to some bookmark sites also!

• Backflip : Backflip is a free service currently being run by volunteers. Backflip was started in 1999 by Netscape veterans Tim Hickman and Chris Misner. As a research tool, Backflip is clearly of value to the education community, and that community (or at least certain segments) has certainly embraced Backflip. A Google search of sites that contain the term “Backflip.com” results in numerous education-related links, including Teacher Tools.
• barksbookmarks : BARKS=BookmARKS is a website that combines social bookmarking, blogging, RSS, and non-hierarchical editorial control.
• BibSonomy :BibSonomy is run by the Knowledge Data Engineering Group of the University of Kassel, Germany. Its specifically designed for researchers, in sharing bookmarks and bibliographies
• Blinklist :A social bookmarking site launched by Mindvalley. According to their site, they launch several web businesses a year and are focused in 3 areas. – Technology, media and Marketing. BlinkList does have a user friendly interface indicating that its being run well and efficiently. They also quote “fully profitable” on their site. Furthermore, you can label and comment about any web page on the Internet.
• Blipoo :Meet Blipoo, a social bookmarking site for “cool” people sharing “cool” stories. It claims to help bloggers drive more traffic to their blog because they allow self promotion..
• BlogBookMark : Designed specifically for Blog hunters, BlogBookmark.com claims to have the hottest news, gossip, and blog chatter from around the web. I highly sugggest that mainstream bloggers bookmark their entires here.
• BlueDot : This basic social networking service allows users to save and share bookmarks.
• blurpalicious : Get Blurped! Not too different from other social bookmarks, but I love the tagline.
• Bmaccess : Social bookmarking with thumbs
• Bookkit : BookKit.com is an absolutely free web service designed to facilitate bookmark (favorites) management needs.
• BookMarkAll : Bookmarkall is an online bookmark community where users can create, organize and share their favorite web links online and access them anywhere.
• Bookmark-manager : Organizer for bookmarks, calendar, diary and knowledge.
• bookmarktracker : Free online storage, management, synchronizing and RSS sharing of your bookmarks.
• Bookmax : You can store your bookmarks and links to your favorite sites online and access them from wherever you are : basic Social Bookmarking.
• Buddymarks : The online personal, group and social bookmarks manager.
• Bukmark : Bukmark is a social bookmarking website.
• Chipmark :Another basic social bookmarking site.
• Citeulike : A free service to help academics to share, store, and organise the academic papers they are reading.
• Claimid : Manage your online identity. Although this is not a normal social bookmarking site, users can bookmark sites which reference their identity and build backlinks in this fashion.
• Clipclip : Clipclip allows you to save images and text, with a “bookmarklet”.
• Cloudytags : A unique word analyzer connects to your page, gets all the words and suggest you the real tags your site is showing to the world.
• Complore : Derived from com-(with,together) and explore-(search, research). As the name suggests, complore is a vision to connect people from diverse backgrounds
• Connectedy : Lets you establish a personal link directory online. As you surf the web, you collect links, categorize them in a way that makes sense to you.
• Connotea : Social bookmarking (for researchers).
• Contentpop : It has the latest Web 2.0 features such as social bookmarking, blogging & RSS. It also uses the word POP in the title which means it must be good.
• coRank : coRank is a site where you can share whatever you find interesting on the web with people who value your opinion
• Crowdfound : CrowdFound is essentially a social bookmarking website, but with a different vision in mind
• de.lirio.us : Store, share and tag your favourite links. Open source clone of del.icio.us with private bookmarking, tagging, blogging, and notes
• del.icio.us : THE social bookmarking site : It allows you to easily add sites you like to your personal collection of links and to categorize those sites with keywords. Not to mention that if enough people save your site in a bookmark, it will make their popular page and send a lot of traffic. Delicious is owned by Yahoo and is a MUST for your social media and bookmarking strategy.
• Diigo : Social bookmarking on steroids.

• Digg : The social news site that changed the Internet, Digg is a high power authority and a listing in Digg for a site, even if it only has a couple of votes, will rank highly on Google and other search engines for certain terms. If your site is shared and voted upon on Digg, and makes the Digg homepage, you’ll get a lot of traffic and attention from other bloggers who read Digg.
• Dropjack : DropJack.com is a social content website and owned by the ExactSeek company.
• Easybm : Allows users to bookmark their frequently visited sites on their private page, allowing 1-click access to their favorite web sites.
• Enroll : Social bookmarking system based in India.
• ez4u : Social Bookmarking – Ez4u to Bookmark : “Ez4u to Organize Ez4u to Share with Others Ez4u to Remember”
• Favoor : Favoor is your personalized new start page. Collect your favorite internet addresses.
• Folkd : Folkd is a social web-service about pages, news, audios, videos and blogs.
• Freelink : Freelink.org provides free pages of links that you can access anywhere at anytime.
• Freezilla : FreeZilla claims to be the first Web 2.0 freebies and promotions social networking site.
• Fungow : Fungow was designed to help better organize and keep track of your bookmarks.

• Furl : Like Delicious, LookSmart’s Furl.net is one of the first social bookmarking sites and considered an authority by the major search engines. Listing your sites in Furl will lead to traffic from organic rankings and its popular page drives traffic.
• Gather : Gather is a place to contribute articles and content, blog, tag and connect with people who share your passions. (Plus you can link out from the articles in this authority site).
• Getboo : GetBoo.com is yet another free online bookmarking service which allows you to store, edit and retrieve your bookmarks from anywhere online.
• Google : Allows users to save and create bookmarks in their Google toolbar that can be accessed anywhere online. Google is getting more social by the day, so take advantage of their Google Bookamrks and citations, because one day they probably will have some kind of influence on external meta data considered by the Google ranking algortihm.
• Hanzoweb : Hanzoweb – Bookmark, tag & share knowledge online
• Hyperlinkomatic : Hyperlinkomatic – bookmark list manager.
• i89.us : i89.us offers a free service which allows you to save your favorite website/links at one location that can be accessed from anywhere.
• Icio : Danish Bookmarking engine.
• Ikeepbookmarks : Popup feature allows you to add links while surfing the web
• Iloggo : Simple web based bookmarking tool that you can use for attractively displaying your favorite websites on one page.
• Jigg : Jigg.in is a socializing community with the latest stories / news submitted by users and has a familiar name
• Kaboodle : Kaboodle is a 2.0 shopping community where people recommend and discover new things.
• Kinja : Kinja is a blog guide, collecting news and commentary from some of the best sites on the web.
• Lifelogger : “LifeLogger is a great way to keep things that matter to you alive and sparkling.” And worth considering in a bookmarking campaign.
• Lilsto : Lilisto lets you store, manage and find your favorite links (or bookmarks) and removes the need to maintain them through your browser.
• Linkagogo : Favorites and Social Bookmarking Application, its unique dynamic toolbars automatically adapt themselves.
• Linkarena : German Social Bookmarking site.
• Linksnarf : Social link sharing with groups of friends.
• Listerlister :ListerLister is a social list building community where you can create, add to, and vote for both lists and the items added to them.

• Ma.gnolia.com : Like Furl and Delicious, anoter major bookmarking site which lets users organize bookmarks, search other people’s favorites and make friends and contacts.
• Markaboo : MarkaBoo is tool for saving websites, files, and notes from your browser, email or mobile phone.
• Marktd : Marktd is a reference & voting system that highlights marketing articles considered valuable by the marketing community.
• Memfrag : memFrag stores your favorites personal notes, making them globally accessible from any computer.
• Memotoo :Lets users centralize and share your personal data.
• Mister Wong : Mister Wong is a social bookmarking site that originated in Germany, and has since become a popular and widespread tool.
• Mixx : An up and coming bookmarking and social news sharing network which should rival Digg, Reddit and others, Mixx blends popular photos, videos and stories.
• Mobleo : Allows you to easily add, organize, and share your mobile phone bookmarks with your friends using your desktop computer.

• Multiply :Florida-based social network Multiply, which reports nearly 3 million users and $6 million in funding,opened its social bookmarking site recently and has done well. Definite authority
• Murl : My URLs is a free online bookmarks manager, think of it as a bookmarks community.
• MyBookmarks : MyBookmarks – access your bookmarks anytime, anywhere. Free productivity tool for business, student or personal use. Another popular bookmarking site.
• Myhq : Store your bookmarks in one central location. Fast, text-based, banner free!
• MyLinkVault : A free online bookmark manager. Other bookmark managers can be so clumsy to use – trying to rearrange your bookmarks can be slow and frustrating.
• mySiteVote : mySiteVote is a community where you can vote your favorite site/s and view how popular a site is.
• MyWebDesktop : A collaboration and communication tool, designed to be as generic and easy to use as a telephone and email.
• Newsvine : The mission of Newsvine is to bring together big and little media in a way which respects established journalism
• Newsweight :NewsWeight is a democratic news, information, and entertainment resource.
• Oyax : Oyax is a social bookmark manager which allows users to easily add sites you like to personal collection of links, categorize those sites with keywords.
• Philoi : Person-to-person link sharing community. Save bookmarks and share links with your friends.
• PlugIM : PlugIM is a user driven internet marketing community. Submit content, share articles, comment on projects and promote your favorites to the front page

• Propeller : Formaly known as Netscape, AOL’s Propeller has become a great social bookmarking news community tool which is considered an ultimate authority by Yahoo Search and passes link juice in its news story profiles. Propeller is also going to redesign very soon, which should be quite exciting.
• QuickieClick : QuickieClick is a second generation social bookmarking website with a visual twist.
• Rambhai : An Indian social bookmarking community
• RawSugar : A social search engine powered by user contributions. Its an online community, with over 130,000 URLs already tagged by their members.
• Reddit : Timely and shocking news oriented, Reddit stories are instantly voted upon and if liked by the community as a whole, can drive incredible traffic and users.

• Searchles : Owned by the DumbFind search engine, in my opinion Searchles is a much overlooked bookmarking tool and loved by Google, Yahoo and the other major search engines with its passing of link juice and high rankings for terms within search results themselves. Do not overlook Searchles.
• Segnalo : Italian Social bookmarking site.
• Simpy [late addition]: Social bookmarking & search, Simpy lets users “save, tag, search and share bookmarks, notes, groups and more.”
• Sitebar : A solution for people who use multiple browsers or computers and want to have their bookmarks available from anywhere without need to synchronize them
• Sitejot :Free online bookmark manager. Like every other social bookmarking site, it allows users to manage all of their bookmarks online in one convenient place.

• Sk*rt : sk*rt is a social media ranking platform of “pure goodness”, targeted towards women. Given the right story, Sk*rt can send A LOT of targeted traffic.
• Slashdot : The godfather of social news, SlashDot bookmarks are still quite powerful .. keep in mind the site has a heavy slant towards Linux and Open Source issues.
• SocialDanger : SocialDanger is a Web 2.0 open source content management system.
• Socialogs : A Digg-like Social Bookmarking Service.
• Sphinn : Very popular search marketing oriented social news and discussion site run via the Pligg system.
• Spotback : Spotback is a personalized rating system that recommends relevant content based on personal rating history using collaborative filtering
• Spurl : Another cherished bookmarking and tagging site, Spurl lets users keep online bookmarks & tags while offering full text searching, recommendations & storing of entire documents.
• Squidoo :Kind of spammed out, Squidoo is a 2.0 property which lets people and businesses set up a ‘lens’ which lists links, tags and relevant RSS feeds to different subjects.
• Startaid : I’ve noticed that StartAid bookmark pages rank highly in Google and other search engines. This basic bookmarking service allows users to describe, tag and categorize sites.
• StumbleUpon : Owned by eBay, StumbleUpon is an amazing blend of social bookmarking, voting, networking, web surfing, search and blogging. Best of all, StumbleUpon can send major traffic with its userbase of around 3 million users.
• Stylehive : The Stylehive is a collection of all the best products, brands, designers and stores discovered and tagged by the Hive community
• Syncone : SyncOne is an Internet aggregator of bookmarking and browsing.
• Tagfacts : Basic bookmarking and tagging, a social knowledge base.
• Taggly : Store, share and tag your favorite links.
• Tagne : TagNe.ws is user-submitted, community voted links and resources related to SEO, Blogging, RSS, Tagging, Internet Marketing and more.
• Tagtooga : Says that this bookmarking engine can be used to discover great sites difficult to find in Google/Yahoo by browsing categories.
• Tagza : A very young Social Bookmarking site mostly being used by Indian and Pakistani web masters.
• Technorati : Always changing and reinventing themselves, this recognized authority offers links to blogposts, tagging and a social bookmarking WTF section.
• Tedigo : Personal and social bookmarking in Spanish and English made simple.
• Thinkpocket : Lets users pocket websites you find valuable. It is a web service that aims to help store, organize and share your favorite sites
• Thoof : Thoof is a user generated news and information service that claims to learn about what users are interested in and delivers news that they care about.
• Totalpad : TotalPad is a new online news and article community where people are free to voice their opinions
• Urlex : With URLex system users are able to leave a comment regarding any internet link on any site. Possibly good for linking
• Uvouch : Another basic social bookmarking site, users can save their findings with one click, at one place and access it from anywhere.
• Vmark : An online bookmark and online favorites manager.
• Voteboat : VoteBoat is a user-controlled rating and voting site.
• Votelists : VoteLists lets users create a list of rankable items. Other can add items, comment on them, rate them and more!
• Vuju : Vuju allows user to submit/publish content which can be tagged and promoted.
• WeTogether : Social bookmarking site where people will have great opportunities to promote their own sites.
• Whitelinks : Securely store and quickly access favorite websites whenever connected to the Internet,:
• Wink : A social search engine where users can share results and answer questions. Users build profiles which can link out to bookmark pages or other web sites (hint hint).:
• Wirefan : Social bookmarking, news articles submission site.:
• Xilinus : Organize and manage bookmarks online.:
• Xlmark : xlmark is an easy social bookmarking site:
• Yahoo! Bookmarks: The MOST POPULAR social search and bookmarking service on the web. It’s similar to Delicious and something they launched before acquiring Delicious. Yahoo Bookmarks lets users store bookmarks using their Yahoo Toolbar and access them from any computer.
• Yattle: Bookmark Management and Mini-Blogging Service.
• Zlitt: Zlitt is a social bookmarking system which gives users the opportunity to share and tag favorite news, images and videos.
• Zurpy: Saves bookmarks, text clippings, images, files, and news feeds in one place

Google should be updating PageRank over the next few days. Keep your eyes open and see how this update reflects on your site. If your pagerank does not go up or possibly goes down, do not worry. PageRank is not very important when it comes to where your website ranks, it is more of a reflection of the work you have put in to make your site popular. I love to see pagerank climb on my websites, it lets me know that Google sees the SEO work I have put in on my sites. 

SEOFriendly.com’s pagerank has not changed or went up for sometime now, I don’t know if it ever will. We get more traffic now than ever before and that makes me happy. I would trade page rank for traffic anyday.

Happy PageRank Checking!

SeoFriendly.com just turned 1 years old. We started our blog 1 year ago to share tip, lists, and news about SEO, Reputation Management, and Online Marketing. Over the past year we have received thousands of comments and followers on our Twitter Page. We just wanted to thank our readers and let you know that your support is appreciated!

Birthday wish list from SEO Friendly: Want to give us a gift? Simply link to use from your blog or site! We might return the favor. If you link to us, comment below and we will check your blog out! Thanks.