Link building is a vital ingredient when it comes to SEO and search engine ranking. Link building can be a difficult overwhelming task; however it is a necessary one if you plan on ranking well on search engines. Every SEO will tell you that Link Building and obtaining quality backlinks is a very important facet of SEO (Search Engine Optimization). Link building is basically the process of getting other websites to link to your website.

If you’re seeking fresh ways to build quality links, here is a list of link building strategies to mull over:

• Build and host useful tools (Others May Link To This)
• Offer testimonials on complimentary services
• Widgets (and submit them to directories)
• Awards (badge) Like a “Verified SEO Guru Badge”
• Contest (badge)
• Cross link web sites that you own (Try one way links.)
• Write reviews (Make them interesting and sometimes negative reviews)
• Promote content on social news sites
• Article Distribution (Try EzineArticles.com)
• Submit Blog & RSS Feed to Directories (Google Blog Directories)
• Directory Submissions (Choose High PageRank Directories)
• Ads on search friendly sites (Text Link Ads)
• Sponsor newsletters archived to the web
• Job listings
• Forum Signatures (See DoFollow Forum List)
• Classified Ads (American-classifieds.com)
• Publish comprehensive resource lists (Like This One)
• Post an ebook or substantial whitepaper
• Exchange links with marketing and business partners, clients
• Post surveys
• Write guest posts on others blogs
• Contribute articles to online publications
• Optimize press releases (PRWeb.com)
• Comment on industry blogs (SeoFriendly.com)
• Sponsor events
• Social bookmark your worthy content (Digg)
• Speak at events and offer your PPT deck with links embedded
• Donate where a link of donors is published
• Interview industry pundits (don’t be scared to ask pros for interviews)
• Transcribe video interviews to text as separate posts (Great idea!)
• Apply for industry awards, web site & blog awards
• Ensure industry groups you’re involved with link to you
• Create a wiki and ask others to contribute
• Create micro sites for causes, events, specific purposes
• Leverage your affiliate program
• Be a resource on Q/A web sites like Yahoo Answers (indirect)
• Solicit links directly
• Always Provide “link to us” content on blog and/or web site
• Leverage publicity and media for links
• Digital submissions: images, audio, video (youtube?)
• Social profile optimization (Linkedin.com)

Now go out and build some links, your website will than you. Do you have any link building tips for our readers? Post a comment and let them know.

On-Site SEO & Off-Site SEO

SEO (Search Engine Optimization) can be broken down into two broad categories - onsite seo and offsite SEO. Both of these SEO methods will benefit your overall rankings, so it may be worth your time to undertake them both when building and promoting your website.

On-site SEO includes the actions you take on your WebPages (Website) to increase your search engine position. A basic example of On-site SEO would be adding a title, keywords, description, and Relevant “Keyword Enriched” Content.

Off-site SEO techniques are the actions you take outside of your WebPages to increase your search engine position. Backlinks (See: Link Building) are one of the most important elements when practicing offsite SEO . For example, say you’ve developed a site on “Saving money”. If Google or another major search engine notices that a high authority website like Money.com has linked back to your site, it assumes your site must have good relevant content. The more of these quality links back to your site you get, the more traffic you will obtain from the search engines because your site will rank higher.

Both on-site and off-site optimization help the search engines catalog your site and rank it higher. On-site optimization is more under your control than off-site optimization. So you need to make certain every single page of your site is well optimized and then start a well planned link building campaign.